Most of my video work happens out in the woods. I also happen to be quite new to creating videos so anything I can learn will be a valuable asset. This is especially true when considering I am a one man crew and filming hikes could very well have the most stringent limitations given the limited amount of gear I can realistically carry. Therefore, using various techniques to boost the appeal of my videos is something I am always happy to indulge.
Mark Bone does a fantastic jobs of setting out a list of 5 tips we can use to boost the appeal of our footage. He clearly states that these are not rules, but merely considerations to think about. His very first tip of always having your subject as the brightest thing in the scene is not always possible out in the elements. However, being more “negative” and shooting backlit scenery is something I have become more conscious about and implementing more often. Instead of adding more light, think about how to subtract light. How can we create more contrast and more intrigue?
Your background is your set. Bettering your background is going to be key to creating higher value footage. Spending that extra bit of time to find a more unique angle is going to help us stand out and keep our audiences engaged for longer.
Finally hold your shot. Don’t always film for only 10 seconds. Instead, go with your feeling and record for as long as the mood dictates. Sometimes a scene requires a little more attention. Sometimes, we have to allow for a feeling to develop in order to get our message and our vision across to our audiences. It is, of course, up to you to decide which moment you need to emphasize.
Make sure to check out the video. Mark did a fantastic job curating his thoughts into a finalized product. It’s pure value, no nonsense and straight to the point.